Join us for a morning of insights and networking In today’s fast-paced business environment, traditional sponsorship models are being challenged. Advances in technology, changing consumer habits, and global economic shifts are changing the way brands connect with their audiences. We’ve Reached Capacity! Thank you for your interest in “Shaping the Future of Sponsorship: Innovation and… Continue reading Shaping the Future of Sponsorship: Innovation and Impact: An Exclusive Panel Discussion
Month: September 2024
What’s in a Name: The Power of Venue Sponsorships
Over the past year, venue naming rights sponsorships have been a prominent topic generating buzz across the sports and entertainment industry. In May, the highly anticipated Co-Op Live Venue opened its doors in the Northwest, instantly becoming the region’s premier indoor entertainment destination. More recently, one of the UK’s oldest and most historic sports venues, Twickenham, announced a landmark £100m 10-year naming rights partnership with Allianz, sparking a lively industry debate.